A Logo Design Case Study for The Closing Firm, LLC, a Title Insurance Agency from Coral Gables, Florida
The Closing Firm, LLC
A title insurance agency mainly deals with residential and commercial closings. The clients of The Closing Firm, LLC are mostly mortgage brokers, lenders, real estate agents, and the occasional private individual. This is the prime reason why the company wanted to have a very professional and trendy company logo design. The company aims to appeal to their VIP clients, gaining their confidence and business. Our logo designers responded accordingly, giving them a very upscale design, instant recognition assured.
The final logo design is a white on black presentation, effectively giving a polished elegant effect. The name is accompanied a glass globe with a white shadow. Our logo team designed it with a shadow to produce a subtle three-dimensional feel to the image. The globe holds a house design inside, instantly relaying to the viewer what the nature of the company is. Meanwhile, the company name looks very expensive and dignified with the choice of font style. Tweaked with the different orientation of “The” and “LLC”, the whole design is a symbol of the metropolis, of urban living at its best.
Our client was very impressed with the final logo design result as it perfectly embodies what the company is all about. More than that, the logo is a promise of the future, success and comfort for their future clients.