A Logo Design Case Study for Sell Buy Choice, a Real Estate Company from Boulder, Colorado

Sell Buy Choice

Sell Buy Choice is a real estate company in Boulder, Colorado. They have gained a competitive edge in the market by offering a menu-based array of services. Especially in the field of real estate, an excellent company must be clear, concise and direct in dealing with their own clients. Our logo designers decided that to produce an excellent business logo for this company, the idea should also be straightforward and uncluttered.

The resulting business logo they created has four working elements. The first element is the roof design made from clean, straight lines. With its colors of blue and orange, the design leaves no doubt to the viewer as to what the nature of the company is. The next three elements are the simple words- buy, sell, and choice. Each rendered in a different color, these three words gives a very clear message: the company deals with buying and selling, and their client has the freedom to choose among different options. These four elements are formed as one to present a seamless thought. The final business logo is professional and direct yet has an approachable character that is sure to attract potential clients in the future.