A Logo Design Case Study for WM Kuether Brewing Company from Black Brook, Wisconsin

WM Kuether

WM Kuether is a small brewing company in the town of Black Brook, Wisconsin. This being the case, the company wanted a corporate logo that will embody a small-town Americana character with uptown ideals. Their corporate logo will be responsible for carrying the image of tradition, stability, and seriousness.

Following our client's requests, our logo experts fashioned a corporate logo with a nationalistic appeal. This force and power is described with the use of strong familiar colors of blue, white and red. The trace of an eagle is set on an American flag motif background, speaking of the company's ideals and excellent roots. This is enhanced by the presence of a blue ribbon. The client name is rendered in a sleek, familiar font style that gives a sense of warmth and welcoming. This corporate logo is simple yet has that nostalgic character that gives it such a stable and classic impression.

With such an effective corporate logo design, our client was easily won by the kind of service and planning we put in our work.