A Logo Design Case Study for McMurphy Hydraulics, Inc., a Hydraulic Services Company in Concord, North Carolina

McMurphy Hydraulics, Inc.

This company from Concord, North Carolina sells hydraulic hoses and provides similar services to various construction and industrial establishments. A good, solid custom logo design is needed in order to attract more clients, so McMurphy Hydraulics, Inc. asked for our assistance in creating one. The primary goal of our logo designers was to make a bright yet totally professional design that would be memorable and recognizable to viewers.

To accomplish this, our logo experts chose the blue and orange color combination for the  company's stylized letter logo. The dark blue ellipse becomes the perfect frame for the company acronym in bright orange. Below, the company name is rendered in a different font style, complementing the icon above. Its slanted and clean-cut style of letters were chosen yo give a businesslike and straightforward face to the logo design.

Using such a sincere but forceful design, the company will be able to move faster towards success, gaining customers and clients all over the area.