Albuquerque Logo Design

A Logo Design Study of KNR Mortgage, 701 3rd ST SW , Albuquerque NM 87102

About KNR Mortgage,
701 3rd ST SW,
Albuquerque NM 87102:

KNR is a mortgage company located in a revitalized part of downtown Albuquerque in a historic house built over 75 years ago. When you get in, they will make you feel at home. You will be served with fresh baked cookies while you watch the latest news on wall mounted CNBC on Large Plasma TV. No one wears suits or ties here, but they really know how to help and assist you with your mortgage in a family oriented way. They incorporate mortgage into an overall financial plan. KNR has been in business for over 10 years now and is working to insure borrowers understand that a mortgage is not just rates and fees but it is about how that mortgage will impact your life currently and in the future.

About KNR Mortgage’s Logo Design:

Since this Albuquerque logo design client is a referral based company, it was important for them to have a symbolic logo with a strong recognition, something memorable and quite unforgettable. So, they ordered our Executive package hoping we can help bolster their image in a competitive market.

While giving guidelines, Albuquerque logo design client told us not to use any rainbow colors. Our well trained designers put all design concepts and color choice together and conjured up a few renditions of the logo concepts for the client to choose from. The choice was narrowed down to three logos and client wanted colors redone on a few and gave us images of two copper roofs to use for color. Albuquerque logo design client advised us online via our 24x7 panel to change KNR color to copper and asked us to use the "Arial Black" font. Rest of the text was redone in green. Tag line “Funding Futures, Not Just Loans” was smartly place below the company name.

The fresh outdoor and natural look of KNR Mortgage’s logo design seems great. The logo will work towards making KNR a recognized mortgage brand.