Hearthside

Covering the Mid Coast Maine area, Hearthside has its focus in giving companion or homemaker services for seniors. This group of trained caregivers and assistants needed a logo that instantly speaks of what they do, appealing to families and homes.

One of the best suggestions of our logo designers considered focusing on the traditional hearth side or fireplace idea. This idea has carried its way into the final logo option of our client and features a simple fireplace where two sitting figures are close by. The result is decidedly warm and cozy, even down to the effect of the name letter design of the logo. The combination of the warm colors is also in the name and in the words “Your life...Your Home...Our Help”, instantly grabbing the attention of any viewer.

The client is fully satisfied with their final logo design. It is traditional yet modern, with genuine friendliness that really captures their brand of service.