A Logo Design Case Study of US Title, a Real Estate Business in Knoxville, Tennessee 37923, Knox County

US Title

The US Title real estate business has its central processing center mapped out in Knoxville, Tennessee 37923, Knox County. The company provides a range of nationwide services for both mortgage companies and real estate agents.

The client asked us if we could chalk out a logo dressed in red, white and blue colors. The also did mention a rooftop to be included in the company logo. A number of concepts were handed out to the client in the initial phases of logo designing. It took a while before our designing team became familiarized with the needs of our client. One of our best designers was given the task of scheming out two ingenious logo designs. Both were similar in appearance. The only characteristic differentiating the two was that of color. The first was dressed in a mix of red, blue and white tints while the second was a mixture of simple black and white colorations. The company's URL was ingeniously incorporated just below the respective company name. This imparted high-definition characteristics to the image of our client.