A Logo Design Case Study of Fr8 Manager, a Logistics Liaison Firm in Auburndale, Florida 33823, Polk County

Fr8 Manager

The reputed Fr8 Manager firm is headquartered in Auburndale, Florida 33823, Polk County. The firm provides an online web listing of all shippers with available loads. Dispatchers and truck drivers have the opportunity of placing their bids online in an attempt to entice shippers to move their enormous loads.

The above client wanted a design that would emancipate attributes of professionalism and stability. To denote our client as the king of freight transportation, our designer infused the image of a heavy duty truck into the logo. The vector graphic was beautifully illustrated with lines of varying thicknesses. To depict the online status of our client, the concept of a computer monitor image was made use of in order give depth to the design. The freight truck was drawn in such a way, that it appeared to look as if it was literally racing out of the computer screen and onto the highway.