A Logo Design Case Study of HealthMetrics Outcomes Research,
a Pharmaceutical Consultation Company in Groton, Connecticut
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HealthMetrics Outcomes ResearchThe HealthMetrics Outcomes Research is one of our highly-reputed clients sitting in the vicinity of Groton, Connecticut 06340, New London County.
No initial specifications of any sort were handed over to us in the initial designing stages. Our designer was forced to put his thinking and creative mind to the ultimate test. What followed next was the birth of a superb and most modern-type logo design.
The design was 90% font-based with the iconic represenation of a human being serving as the letter ' I '. The words Outcomes Research served as an effective and eye-catching tagline for the design. For the purpose of giving them an extreme level of clarity, our designer adopted a white inner texture to the fonts, in an attempt to make them blend well with the relatively dark blue background. The blue color gave the design a reasonable level of stability, while the color black lended its elegant facets to the finished logo design.
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