A Logo Design Case Study of Sweeney & Associates, a Long Term Health Care Insurance Business in Scituate, Massachusetts 02066, Plymouth County

Sweeney & Associates

Our client Sweeney & Associates is based in Scituate, Massachusetts 02066, Plymouth County. It is a business of protecting people and their retirement from the devastating financial and emotional costs of becoming sick, injured, or the needing long term care.

Our client wanted us to design a logo for them that were aimed at a target market of people that are 50 and older. They wanted a logo that portrayed both protection and peace of mind. We designed a word logo for them that have been made using the softer hues like green and gray. The colors make it a calming and sober logo. The name of the company is typeset in black fonts. It is a corporate and professional logo