Designing a good specific logo for a company becomes a dilemma most of the time. It happens by the confusing combination of colors over exquisite art design. It should always be remembered that a logo is a crucial trademark of the company. An illustrative logo is the most instrumental and influential part for developing the corporate identity of the company. It should exude a company's approach profitably. The audience should get the idea about the nature, quality and basic principles of your company by your logo. These are not the only issues, which an illustrative logo of a company deals with, but there is some other important functionality of logo that it should have long lasting and constructive impression on existing and potential clients.
Color combination for an illustrative logo is necessary to make an impression. Just think of multinational branded logos. Their color scheme is so strong that even a part of their logo is visible the name of the company can easily be recognized. That's the power of color for illustrative logos.
The style of the illustrative logo should be very creative to make the long lasting impact. The key of success for illustrative logo is to make it easy to remember. But in some of the cases, the artistic design works very well to leave a strong impact on viewers.
It is highly recommended that you assess the main targeted medium of your logo before choosing the fonts for it. Mostly illustrative logos are used in different media at a time so choose visible fonts for your logos. But sometimes, very creative and artistic fonts play a very suitable part with illustrative logos.
It has already mentioned while starting this article that logos are the most powerful part of the organization. It can easily convey the nature of business to its viewers. Always go through the complete profile of the company with responsibility before designing its logo. And services of experienced designers are highly recommended for designing a company's logo because it is the future of the company. Always ask for a variety of logos because variety gives multiple choices to decide the right logo.